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Pay Per Click (PPC) Foundations – Introduction to PPC This video will help you learn, what is PPC often known as Pay per click or paid search even SEM. With PPC, advertisers can reach the audience they want, and often at the budget they want. It’s one of the most efficient forms of digital marketing, and this video will give the clear explanation of the basics behind this extraordinary channel. Course Length: 13:12 Source: Simplilearn

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